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Lamborghini Urus: World’s First Super SUV Arrives in LA

by Edward Jones
March 13, 2018
in *Sponsored, Events, Lamborghini, Urus
Lamborghini Urus: World’s First Super SUV Arrives in LA
Presented by O'Gara Beverly Hills

The Lamborghini Urus Super SUV has landed in Los Angeles, California in incredible fashion thanks to an event put on by Lamborghini Beverly Hills. Taking place at Popsicle Studios LA, the exclusive event was a dazzling occasion that was all about Lamborghini.

Guests indulged in a custom menu designed by Absolute Elyx as they sat on furniture provided by Northerner Collective, Lamborghini’s partner for the global lounges. There was also snifters of The Bad Stuff Tequila and fresh pizza baked in a custom-built oven thanks to Prova Pizzeria.

After lounging, guests were invited for the grand revealing of the new Urus. Surrounding the covered Urus was classic Lamborghinis like the LM002, 350GT and Roger Dubuis collectors edition Huracan Super Trofeo Evo, while there was an Aventador S and Huracan Performante parked outside for the spectators to view.



When the time came for the unveiling, the show began. Deep beats from the music started to bump. A dance team began to surround the covered SSUV. The lights pulsed with the music. And then, in unison with the song’s beat drop, the cover was pulled back and the Urus was unveiled to Los Angeles. Guests then hung around and were able to get their first glances at Lamborghini’s latest masterpiece.

This event was a wonderful example of Lamborghini Beverly Hills’ ability to put on an exciting show for their valued customers. We’re sure there will be many more to come!

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