Highsnobiety x RUF Automotive x TAG Heuer x Bamford come together for an epic automotive-inspired release.
While the luxury automotive world continues to coincide with streetwear and high-end fashion on an artistic level, well-known designers are creating collaboration collections with world-renowned manufacturers. It’s a trend that the streetwear media specialists at Highsnobiety know all too well, showcasing the similarities between each industry in hopes of attracting a whole new community of enthusiasts. Highsnobiety is proud to announce its newest collaboration with RUF Automotive, a German manufacturer known for producing iconic one-off Porsche examples that boast incredible design and performance. The new campaign introduces a capsule collection of premium apparel and accessories, celebrating the ingenuity and resourcefulness ethos that both brands share. As part of the launch of Highsnobiety x RUF, the daughter of current RUF owner Alois Ruf photographed and starred in the campaign showcasing the collection.
The Highsnobiety x RUF Collection joins together two German companies through a selection of apparel and accessories, sporting period-correct styles and graphics reminiscent of historic models like the RUF ‘Yellowbird’. The capsule collection includes a varsity jacket emblazoned with the RUF and Highsnobiety logos, a work shirt, pants and coveralls, an array of hoodies, sweatshirts, t-shirts, shorts, jeans, and hats. A playful lifestyle accessory line features a model car, key chain, Yeti water bottle, mug, and a classic rearview mirror air freshener. Along with a perfectly proper clothing line, the collaboration also presents an exclusive TAG Heuer Carrera x Bamford x RUF x Highsnobiety watch. The entire collection pulls from RUF’s palette of green, yellow, black, and white colors, making it easily recognizable for any car enthusiast. The all-new Highsnobiety x RUF Automotive Capsule Collection is set to release on August 10th at the Highsnobiety Shop website, with prices ranging from $5 to $7,785. View all of the current RUF examples for sale on duPont REGISTRY by clicking on the link below. Check back into duPont REGISTRY for more supercar news and updates on the Highsnobiety x RUF release.