Torsten Müller-Ötvös has kept his brand at the cutting edge for years. After a decade of upgrades and fresh parts, it is time for something all-new. Starting with customer input, dealers sent their desires back to the Home of Rolls-Royce at Goodwood. It allowed them to formulate an ethos or ideology known as "Post Opulence". It is based on the notion that buyers appreciate the luxury and quality of the object without it shouting our being overtly haute couture.

Rolls-Royce Ghost Black Badge: Price, Review, & Specs

This was not an easy task, and the car has been in development for over 5 years. The project is now on the final stretch, and he wants us to know they will not compromise the launch date or quality of each car despite social conditions. It will be exciting to see the Ghost leave its BMW 7-Series chassis in the dust, so stay with us for all your Rolls-Royce news.