If your car company needs a nice boost, do what Lamborghini did. Adding an SUV to your lineup is a recipe for success. While the arrival of the Urus was certainly a statement to the world, their press release highlights improvements to each model. Starting with the most impressive data, eight consecutive years of growth have culminated in a 51% sales increase.
The home of the Raging Bull sold 3,815 cars in 2017 and 5,750 last year. This was facilitated by doubling the factory size to create a new assembly line for the Super SUV. The Urus attributed to 1,761 of those sales, certainly impressive for a new model. While they sell cars in 50 countries, the USA remains their most significant market by a long shot.
Ceo Stefano Domenicali has reason to celebrate. The Urus was also joined by the Aventador SVJ and the Huracan Performante Spyder. Lessons learned on both were used to develop the Huracan Evo in secret. They saved it for the new year to get 2019 off to a great start.
Domenicali had this to say: “In 2018, Lamborghini entered new dimensions. We delivered not only another sales
Unlike their Italian competitors, Lamborghini doesn’t limit their models production. If you can dream it, they will build it without any silly VIP list or prerequisites. Congrats to everyone at Sant’Agata Bolognese, how’s about a stick shift Huracan Spyder? Just kidding, their dual-clutch is perfect. If you don’t believe me click the link below and find out for yourself.