In a bold move, Jeep has decided to unveil not just one, two or three new concept cars in honor of their 49th annual Easter Jeep Safari. They’ve introduced seven.
It’s hard to say if there is a manufacturer of sport utility vehicles with more versatility or prestige on the battlefield than Jeep. Since the Willy’s Jeep models that carried Allied soldiers to victory in World War II, the marque has had an undisputed reputation for its ability to go anywhere and do anything, with regular updates and new model releases keeping the name as fresh as ever. But never in the company’s history have they released so many concepts in one year, let alone one instance.
The reason for introducing the concepts ahead of the Easter Safari, scheduled for March 28 to April 5, comes in the form of customer feedback. President and CEO of the Jeep Brand Mike Manley described this boon in the press release, explaining how there’s no better opportunity than at an event full of enthusiasts in the Jeep’s “natural environment,” the off-road trails of Moab, Utah.
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“We go to this legendary event each year to showcase our latest Jeep production vehicles, as well as a variety of new ideas in our concept vehicles,” said Manley in the release. “In doing so, we receive a tremendous amount of valuable feedback, while interacting with our customers in the Jeep brand’s natural environment.”
These new concepts range from 1970s-inspired designs, to an updated Cherokee ready for a camping trip at any time. Check out the concepts below, and to find an existing model ready and perfect for your collection, be sure to browse our listings at the button below.
A vintage Ocean Blue exterior and seats trimmed with leather and pink, blue and white flowered cloth are just a few of the 1970’s-inspired details of this concept. An homage to West Coast surfer culture with a nod to the grille of the original Wagoneer, it remains part of the 21st century with an 8.4-inch touchscreen media center and Rosewood grab handles, with power coming from a 3.6-liter Pentatstar V6 mated to a six-speed manual transmission.
Jeep Staff Car
A Sandstorm exterior color theme and the lack of doors pay tribute to the utility of the military service vehicles of the past. The same Pentastar V6 as in the Jeep Chief is found in this rugged off-roader, which features a built-in cooler capable of storing up to 85 cans.
Jeep Grand Cherokee Overlander
Based off of the latest Grand Cherokee design, the Grand Cherokee Overlander is rugged, rough and ready for the adventurous enthusiast to take it anywhere. Sage Green exterior paint blends this perfect camping companion into the surrounding nature, while tow hooks, off-road rock rails, front and rear skid plates and 18-inch wheels ensure you can get out if need be.
Jeep Wrangler Red Rock Responder
This is the vehicle that is ready to help in times of trouble. The Red Rock Responder concept is “purpose-built to traverse the world’s harshest terrain” while keeping a full store of tools, spare parts and whatever else you may need in the cargo box’s built-in drawers. 37-inch BF Goodrich Mud Terrain T/A KM2 tires keep things puppy going over any muddy or sandy slopes you may need to traverse, and with its eye-catching Vibrant Responder Red exterior paint, it won’t be missed by anyone in need of assistance.
Jeep Cherokee Canyon Trail
The Cherokee Canyon Trail takes Four Wheeler Magazine’s 2015 Four Wheeler of the Year winner and enhances its off-road capabilities as much as possible. Jeep Performance parts are installed throughout, while the hood art features Moab’s well-known off-roading trail Hell’s Revenge. A nine-speed automatic transmission is mated to a 2.4-liter Tigershark MultiAir2 I-4 engine, and all is encased in a sleep and beautiful design.
Jeep Renegade Desert Hawk
Based off Jeep’s latest model addition to their lineup, the Renegade, the Renegade Desert Hawk is ready for a desert assault. Similar to the Cherokee Canyon Trail’s hood art, the Desert Hawk features another Moab track, the Fins and Things trail, on its own hood. All-weather floor mats join Mopar Katzkin seat covers, while Mopar’s trailer hitch and roof rack can be found on the exterior.
Jeep Wrangler Africa
A four-door concept ready for back-country runs and wild expeditions around the world, the Wrangler Africa features a 2.8-liter diesel engine mated to an automatic transmission. The rear provides plenty of room for storage of supplies or accessories, whichever better suits the nature of your expedition.