Offering a Hellcat Hemi in a half-ton pickup is a recipe for success. For those that wanted one of the first examples, the final 2021 Ram TRX Launch Edition is heading to Barrett-Jackson Scottsdale. While normally we would already have our booth built by now, Craig Jackson and his team rescheduled the world’s greatest collector car auction to the week of March 20th.
Because the Launch Edition sold out in only 3 hours, Dodge has saved the last one for a great cause. This truck is actually VIN 001, seen in the promotional materials and videos. With 100% of the proceeds going to the United Way, the winning bidder will receive 702 horsepower, 35″ tires, and the fully-loaded Level 2 Option Group.
“The response to the 2021 Ram 1500 TRX Launch Edition has been amazing,” said Steve Davis, president of Barrett-Jackson. “This truck is the pinnacle of performance, durability and capability, and has set a new benchmark for half-ton pickup trucks. We’re excited to see it cross the block at the Scottsdale Auction in March, giving one lucky bidder the chance to own VIN 001 and support a very worthy cause at the same time.”
In order to comply with safety guidelines, the auction arena will be limited to bidders, consignors and their guests. That’s why we will cover the event for you. Stay with us for all your Barrett-Jackson news.
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