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Bentley Bentayga to Debut at Power on Ice 2016

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Bentley’s annual Power on Ice program is one of the best opportunities you’ll have to learn the proper ways to take a Bentley vehicle across frigid landscapes. The marque’s cars aren’t only incredibly luxurious, they’re also incredibly capable on most any landscape – and now, with the Bentayga, they’re able to tackle most any terrain.

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Registration for the four day event in Finland opened just a little less than a week ago, and now they’ve confirmed in a press release today that their newest addition will be among the lineup for guests to test out.

“Power on Ice is an unforgettable four-day experience that provides the opportunity to push a full range of Bentley cars to their limits,” describes the release. “Running throughout February next year, guests will be among the first to explore the Bentayga’s extraordinary capabilities in one of the most beautiful and challenging environments in the world.”

The Bentayga is the world’s fastest production SUV, with a recorded top speed of 187 mph. It’s one of the world’s most luxurious SUVs to ever be released as well; the world’s most expensive car clock is available as an option, and the first example sold went to Her Royal Majesty Queen Elizabeth II.  Bentley released an app earlier this month, the Inspirator, that customizes a Bentayga design for you based off of facial recognition software that analyzes subconscious facial reactions to different visual cues.

(See Also: Bentley Opens Registration for Power on Ice 2016)

Prices start at €11,900 per person, or approximately $13,000 USD at current exchange rates, and the excursion includes a wide array of activities designed to fully immerse you in the Finnish culture.

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Days are spent learning and practicing different ice driving skills with the Bentley Ice Driving Team, while nights are spent enjoying local cuisine at the Chalet Ruka Peak. After enjoying an exquisite dinner, time can be spent in a smoke sauna before embarking on a “night time husky-sled safari” to visit a reindeer farm.

Learn more about registering for this annual excursion at Bentley’s website, and find your own Bentley to begin familiarizing yourself with the drivetrain from our exclusive listings.

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(via Bentley)

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