Bugatti Watches

Bugatti Announces Partnership With Jacob & Co. for New Timepieces

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At Baselworld 2019, Bugatti announced their new partnership with Jacob & Co, known for their timepieces and fine jewelry. The result of the partnership will be a series of co-branded products that fit perfectly with the lifestyle that comes along with owning a Bugatti. For their first piece in this partnership, Jacob & Co. introduced the limited edition Twin Turbo Furious Bugatti Edition (seen above).

This complicated timepiece has turquoise surrounding the dial, paying homage to the Chiron celebrating Bugatti’s 110th anniversary. There is, of course, a Bugatti logo that sits in the center of the dial. Another noteworthy touch is that the power reserve indicator was renamed “fuel,” and there’s a French flag on the gauge. Only 39 examples of this timepiece will be created, each individually numbered. There will be 18 made in carbon fiber, 18 in rose gold and three with diamonds.

There is also the Bugatti Chrono Edition Limitée 110 Ans, which will have 110 examples created. That amount is a nod to the company’s 110th anniversary. Jacob & Co. chose their Epic X Chrono timepiece for this, featuring their JCAA05 skeletonized self-winding chronograph movement. In the center of the face is a prominent French flag.

2018 Bugatti Chiron Price, Specs, Photos & Review

“For this project we found the right partner in Jacob & Co., because we are both absolutely dedicated to innovation with superb technology, absolute beauty, craftsmanship and the highest quality of the materials”, explained Stephan Winkelmann, President of Bugatti, at the stand of Jacob & Co. at Baselworld.