BMW is rolling out the red carpet for the i8 with a global launch, which started May 9, that includes just about every type of media, as detailed in a press release issued today. Worldwide, readers can get a chance to see the new BMW i8 in publications featuring one of seven print ads that BMW has created for the launch. Three new commercials will fill TV spots and cinemas world wide, allowing viewers to not just see but also hear the i8.
(See also: BMW i8 Specs and Deliveries Start in June)
Below are the TV commercials and some of the print ads that can be seen now.