Our National Sales Director and his entourage are having a blast at the Consumer Electronics Show (CES). Taking place in Las Vegas this highly anticipated show has been the launching point for many new automotive technologies. CES is quickly becoming a rival to SEMA, and all major manufacturers arrived with wild concept cars. Bentley wanted to ensure they rattle the eardrums of spectators by partnering with Monster Audio. Together, the auto giant and audio powerhouse built a Continental V8 S with more decibels than a music festival. In a press release dated January 6th they announced the details of the build. Of all the famous Bentley builders, HJ Mulliner set the standard with his team of craftspeople. Vintage Bentleys with even the slightest Mulliner options are worth more than their contemporaries.
To pay homage to Mulliner’s abilities, Bentley’s in-house custom division is named after him, and they have can build a Bentley as unique as the individual purchasing the vehicle. Since the team has next-to-unlimited talent and resources, Monster Audio’s CEO, Noel Lee, challenged them to raise the bar. Lee’s envisions a Continental that appeals to younger professionals as well as a hip clientele that wouldn’t normally consider a Bentley. The goal is to change the current perception of how wild a Continental can be by installing 3,400 watts of sound. The V8 S is fitted with 16 Monster speakers strategically placed for proper sound staging. Using clever angles within the interior of the vehicle, the highs, mids, and lows reach the ears simultaneously. It is a painstaking process of angles, wiring, insulation, and completely re-engineering the car’s battery and alternator systems. Bentley wants to relay that total customization is possible and Mulliner is capable of building anything the heart desires. Take a look at some of the more tamed Continentals on our site, and stay tuned to Autofluence for more Bentley news.
(Source: Bentley Motors)