Aston Martin is known for rejecting automation and mass production in favor of traditional coachbuilding. That is the primary reason why their coupes and sports cars are among the most coveted in the world. But what about sedans? “Taraf” translates to “unparalleled luxury” in Arabic, and it’s no surprise that the Middle East market was a major consideration for this model.
Every time we showcase a Rapide in public, it is nothing short of awe-inspiring to our fans. If you have been wondering what the next generation of Aston Martin’s four-seater will look like, your wait is over. Our friends at Motor Trend were invited to England to experience the 2016 Lagonda Taraf to see if it lives up to such a historic name. If you happen to find an early issue of the duPont REGISTRY, the edgy and bold styling of the previous Lagonda dominates everything else on the page. It was an exercise in excess, with digital displays and electronics ahead of its time.
Taking a page from the One-77’s playbook, the new Lagonda will be limited to only 200 examples and built primarily of carbon fiber. The world’s first full-size composite supercar raises the bar for all sedans and represents where the industry will be in the future. In lieu of delving into the finer details, here is Senior Editor Jonny Lieberman with a quick synopsis