Check out this lovely article written about the duPont REGISTRY. It made me blush.
The article was originally posted on TheTopTier.net by Doron Levy.
My love affair with the automobile began at a young age. From my massive collection of Matchbox cars, it grew to collecting old Auto Trader magazines and searching for that perfect BMW 2002 that I had always dreamed of. Alas, by the time I was old enough to actually drive a car, my folks had a hand in me purchasing a more reliable (and realistic) Subaru.
But that hasn’t quashed my love affair with automobiles and scanning the latest in print magazines about the subject.
I actually do remember the first time I saw a duPont Registry magazine. I was on a flight to San Diego and some well heeled traveler left a copy (just for me I presume) in the seatback in front of me. Even though I was in coach, I instantly felt like I was in the lap of luxury. I remember perusing the dealer ads and full page ads and being amazed at the quality and quantity of vehicles being offered. To indicate how long ago this was, it was the first time I actually saw a Porsche 959 for sale in the public market.
I hadn’t given the publication much thought but as the cosmos aligned, I recently came into contact with Jason Curella who works for duPont Registry and he was kind enough to forward me a copy of the September 2012 issue. As I excitedly ripped open the envelope, it was like a cloud of opulence was released. The duPont Registry is still a beautifully bound magazine worthy of the finest coffee tables in the world.
Many media people, including ‘social media gurus’ would suggest that print media is dead. Sure, newspapers seem to folding faster than their press machines do, but think it’s premature to call a time of death for print media. Readers who love cars still can appreciate high resolution, vivid images of their favorite machines. And the duPont Registry delivers the eye candy.
A quick scan of the magazine indicates that this is a pure luxury lifestyle publication. Full page ads from Bentley, Ulyss Nardin, Porsche, Ferrari and many others grace the insides. I also noticed many secondary services available to luxury enthusiasts such as vehicle customization and accessories, vehicle transportation services, financial and insurance services and, of course, a pool table made from a 1965 Mustang replica.
So what about the cars? The magazine doesn’t disappoint in that department either. Here you have the finest collection of vehicles on the market. If you are a car enthusiast, you will be able to find what you are looking for. Old, new, rare, antiques, one of kinds, customs, tour buses, armored cars and more are all displayed with beautiful color pictures in a high gloss finish. I even found the ultra rare Lexus FLA available for sale. Did I say this magazine has everything?
The duPont Registry goes beyond your run of the mill classified ad magazine. This is publication that is a true luxury lifestyle resource that provides news, products and information for the affluent reader.
By Doron Levy