Mercedes-Benz is set to enter territory no other luxury manufacturer has dared step foot in before, and in typical fashion, they plan to dominate a segment “by the end of this decade.”
Posts made today to the marque’s Facebook page and Instagram profile have unveiled a rendering of a Mercedes-Benz pickup truck, which they aim to release by 2020. A four door model with the classic Mercedes-Benz grille, it’s set to be the first European luxury pickup truck on the market.
Though Volkswagen and Fiat have both produced pickup trucks in the past, there are few other attempts by European manufacturers to create a successful pickup truck. The rendering released by Mercedes-Benz, despite looking very similar to the 2015 Toyota Tundra, might be a midsize creation, as hinted to by a hashtag included in the Instagram post.
It may be argued that Mercedes-Benz has already introduced pickup trucks in the past, such as the 1992 W461 pickup or the 2015 G 63 AMG 6×6 Pickup. However, each was simply a variant of another model, rather than a vehicle designed with the intention of being a pickup truck.
Be sure to stay with us for more information as it is released, and in the meantime, take a look through our current listings of Mercedes-Benz vehicles at the link below.
(Source: Facebook, Instagram)